On December 12th, hosted by Furious Motors2024 2nd China Automotive Design and CMF ConferenceSuccessfully held in Shanghai, Zhinan was invited to participate in the conference to talk with industry design leaders about Chinese automotive design trends in the era of intelligence.

Conference highlights
Zhinan has focused on the automotive industry for more than ten years, and can provide customers with a variety of system integration solutions, continuously improve the width of product integration and the depth of technical services to meet the different needs of customers.。 The conference focused on the two major themes of automotive design and CMF design, focusing on future automotive design trends, digital design tools, 3D engines, automotive modeling design, interior and exterior CMF design, etc. The Zhinan team and the participants had a lively discussion on how innovative design can strike a balance between practicality and aesthetics.

At the exhibition area, Zhinan showedRich product line of active and passive components, Products include but are not limited to: MOS, TVS, MCU, DSP, FPGA, SOC, memory chip, motor drive, sensor, contactor, RTC, circuit breaker, PMIC&SBC chip, etc.




In the process of driving the century-old automobile industry to a brand new track, from imitation to independent design, today's Chinese-style automobile aesthetics have led the design concept of new energy vehicles around the world. With the advancement of technology and the continuous changes in consumer needs, automotive design plays a vital role in shaping brand image, enhancing user experience, and promoting industry innovation.

Conference forum
Industry-wide design leaders and 15 industry experts were invited to share their insights, bringing a feast of automotive design aesthetics. The sharing content is: Ye Zi|Vice President of Geely Innovation and Design Institute “The New Thinking of Chinese Automotive Design by Global Shen Meixia”, Zheng Yi|Xiaopeng Automobile forward-looking designDirector “How Xiaopeng Motors can play with new interior design tricks in the new era”, Zhang Lin|Head of CMF, Global Design Center of Changan Automobile Co., Ltd. “CMF Design from Chinese Narrative to Global Narrative”, Yang Fan|Design Director of Yanfeng International Automobile Technology Co., Ltd. (Global) “Dongfeng Motor CMF Light and Shadow Perception"Exploration of Design Aesthetics”, Li Xinyuan|CMF design expert of Dongfeng Group Shanghai Lingyi Automobile Design Company, Hu Shan|CMF design person in charge of Zero Running Automobile, etc“ "CMF Design in the AI Era-Emotional Value;








Roundtable discussion: What is an easy-to-use and good-looking design in the era of smart cars?
Panelists: Li Yanlong/Head of Automotive Design Direction, School of Automobile, Shanghai Tongji University, Zheng Yi|Director of Forward-looking Design of Xiaopeng Automobile, Yang Fan|Design Director of Yanfeng International Automobile Technology Co., Ltd. (Global), Li Bingqiang/Chief Designer of Matsui Group CMF

Ended successfully
At this point, the conference ended successfully. In the future, how to better grasp the trends and fashions of automotive design and continue to advance in the new world is a topic in front of the entire automotive design industry. As an important force driving industrial change, automotive design is facing innovation challenges with complexity and uncertainty. Zhinan will continue to pay attention to the development trends and innovation challenges of the automotive design industry to adapt to market changes and meet consumer needs.
